For decades, Burke Williams has led the way in creating spaces for relaxation, rejuvenation, and balance. As the new year approaches, we’re taking a look ahead at the trends shaping the future of spa experiences and how we’re preparing to meet them.
The holiday season is always a magical time of year ranging from spending time with family and others you love to surprising them with gifts. But when it comes to gift giving, choosing something that truly feels special is not always easy. As we look ahead to 2026, these are the wellness trends we are seeing take shape through years of caring for guests in our spas.
Looking at how fast time flies it’s exciting to see 2026 just around the corner and with the new year comes new opportunities ranging from doing research and focusing on the art you’re passionate about (massage therapy) to working with top massage companies that can further guide you and accelerate your career. Now is the time to start thinking about what’s next.
.png)
H2V Skincare by Burke Williams continues to gain buzz for its results driven formulas, so we’re taking a closer look at how customized skincare can elevate your daily routine. Triple C is one of our most loved formulas for a reason.
.png)
The holidays at Burke Williams are always a little more magical. This year, we have gathered our favorite gifts that inspire calm, beauty, and connection this season. These are thoughtful gestures that feel just as good to give as they do to receive. Shop online or visit us in-spa to discover the perfect gift for everyone on your list.
Massage therapy at Burke Williams offers more than physical relief. It can also support emotional balance and mental well-being. When we take time to slow down, breathe, and reconnect with our bodies, it can reduce stress, calm the nervous system, and help improve our overall mood.
When we first opened our doors 40 years ago we could have never imagined Burke Williams evolving into what the company has become today ranging from being recognized as a top luxury day spa to a leading skincare product brand (H2V by Burke Williams). And we’re continuing to push the envelope by expanding the Burke Williams Academy of Massage Therapy.
The world is changing at such a rapid pace each day that it’s hard to keep up and our team has started reflecting on some of the common questions we get and see asked online about the massage industry in 2026, especially when it comes to salaries, and this post hits on that.
When many people think of Northern California areas like San Francisco and Silicon Valley come to mind, though San Jose is a hidden gem that’s worth exploring the next time you’re in NorCal whether for business or pleasure, and this blog post touches on that.
After 40 years of being recognized as a leader in the luxury day spa world and performing over 5 million facials along with other procedures/experiences along the way, our team of skincare professionals is not only here to help guests in our spas throughout California, but also be a source of information and inspiration to help you improve your skincare routine at home. This blog post touches more on that, especially when it comes to combining serums and moisturizers.
