Unlike other careers where working a full-time job 40 hours each week is the objective, the massage therapy world is more based on quality over quantity and as humans we can only do so much to maintain the best quality of service – similar to why athletes and sports teams train for a season that lasts 6 months at the most then they recover/recharge after.
There’s an element of learning from experience and over the past few decades Burke Williams has not only grown to be a leader and influencer in the massage industry but also helped revolutionize what the massage world is today, including finding ways to hire the best massage therapists that continue to propel our growth and maintain the strict standards we were founded on.
As with everything in life it’s interesting how things change over time ranging from music trends to fashion, travel destinations and so much more, and after being a leader in the massage/spa industry for the past 40 years the rise in demand for lymphatic drainage massages has created new job opportunities for massage therapists that specialize in that modality. Let’s dig in more.
When it comes to understanding trends and the future of the massage industry, Burke Williams has consistently done that over the past 40 years from launching 10 luxury day spas across California to a popular skincare brand (H2V) that has been taking off, and this blog post fuses our experience to shed more light on what’s next.
For the past 40 years Burke Williams has been an influential part of the luxury day spa industry from revolutionizing massage therapy/treatments in the early days to learning from millions of guests to create our own line of products (H2V) that has been taking off. And we’re on a mission to help you with your skincare routine whether you’re visiting our day spas or simply want a spa experience at home.
As both a leader and innovator in the massage industry for the past 40 years we’ve seen the world shift in many ways and it has been exciting to play a key role in that while also thinking towards the future, and Burke Williams is on a mission to inspire and propel the next generation of massage therapists in a variety of ways.
As one of the early innovators in the luxury day spa world with Burke Williams launching 40 years ago, it’s interesting to see how the massage industry has changed over time, especially when it comes to new trends like mobile massage therapists which we want to touch on in this blog post.
Everyone loves the beach and there’s something special about the fresh air combined with the element of relaxation that makes West Los Angeles special, though historically due to traffic, lack of public transportation, parking, etc. sometimes taking that journey becomes difficult, yet times are changing.
Over the past 40 years our team at Burke Williams has built an environment that is not only an escape for our guests, but also a family that works together to provide the special experiences we are known for. And giving our team opportunities to grow within the company, continue to learn and become the best versions of themselves is something we fully support.
There are times in life when we go down different paths then finally find the right destination, and when it comes to massage therapy as a career it’s exciting to see how not only the massage industry is evolving but also the luxury day spa world as a whole.
